India, 23rd July 2015:  Randstad, one of the country’s leading HR service providers, todaylaunched an exclusive ‘Talent Trends Report – HR Game Changers’ at the 12th edition of the NASSCOM HR Summit, held in Chennai. The report offers an overview of the top 15 workplace trends that will shape talent management in 2015 and beyond.

The inaugural issue of Randstad Talent Trends Report – HR Game Changers is one of the most comprehensive reports of the HR landscape based on the feedback and outlook of almost 350 HR leaders and highlights their thoughts on the war for talent, impact of talent scarcity, how they utilize flexible workforce and multiple other issues, thus giving extensive insights and understanding of HR trends in India.

Elaborating on the findings of the report, Dr Moorthy K Uppaluri, MD and CEO, Randstad India, explained, “We are observing a constantly changing business environment, globalization, talent and regulatory landscape, both in the demand and supply side where HR is at the epicenter of these changes. India is a human resource powerhouse and this makes the role of HR in our country even more critical. The trends in this space have been evolving rapidly over the last decade and are expected to continue the momentum in the years to come. A multi-generational and diverse workplace, the new war for talent, rapidly evolving technology innovations and the evolution of new strategic talent solutions – all these factors are playing in tandem to transform HR and thrust it beyond its current confines into a much more strategic function.” 

Randstad Talent Trends Report – HR Game Changers reveals key findings that would impact the HR landscape in 2015 and beyond: 

The shifting workplace: 

  • 70% of HR leaders opined that managing a multi-generational workforce is one of the biggest challenges they face
  • 54% of HR leaders in India think that more women in leadership will be a critical success factor for organizations 
  • 47% of HR leaders mentioned that they factor in independent contractors as part of their talent acquisition strategy 
  • 78% of HR leaders think organizations will need to create greater flexible working options to attract the increasingly mobile workforce

 The new war for talent:

  • 76% of HR leaders in India feel that the ‘War for talent’ is getting fiercer than ever and the term still accurately reflects today’s business and talent environment
  • Aptitude to do the job, skills related to the position and personality & cultural fit are the top three most important criteria for HR leaders when assessing potential talent
  • 61% of HR leaders feel that a strong employer brand and reputation of an organization is the most critical factor to be successful in attracting top talent 

Unrelenting technology innovation: 

  • The biggest challenge that talent leaders face in Indian organizations is keeping pace with rapidly evolving technology to enhance workforce productivity and performance. 79% of  HR leaders feel the same.
  • 59% of HR leaders mentioned that they are currently using online social and professional networks to directly contact professionals who may not be actively job seeking. 56% of them use these networks promote their employer brand
  • 54% of the surveyed HR leaders mentioned that their respective organizations will be investing in careers website over the next two years 

Roadmap to HR transformation: 

  • 69% of organizations in India are more focused on employer branding than they were five years ago 
  • Only 2% of HR leaders in India undertake their workforce planning 2-5 years in advance 
  • 61% of HR leaders mentioned that they use talent and workforce analytics as part of their talent strategy and workforce planning process 

 The evolution of new strategic talent solutions:

  • 43% of HR leaders believe that talent scarcity will increase the need to completely outsource talent sourcing 
  • 64% of talent leaders are looking at more advice, research and information around HR transformation and the new model for HR to support their talent acquisition strategy in the coming years