You are applying for this job:

manager marketing

Log in to your existing account

No account yet?

If you haven't got an account, click here to register

You are applying for this job:

Location:
Pune, Maharashtra
Job type:
Permanent
Date Posted:
24 October 2019
reference number
940136
?Responsibilities include:
Responsibilities:
- Creation of the Annual Marketing Plan and Execution � with Budgeting & ROI accountability � in line with the Business group objectives.
- Establish Thermax as the 'Trusted & Preferred brand of choice' within the market segments.
- Setting strategy, creative development, management and delivering the results from key B2B lead generation activities driven by BTL /ATL activities, SEO/SEM, social media, direct mail, email and conferences/events for the Thermax range of products.
- Drive Lead generation, by launching specific targeted campaigns (BTL/ATL, PR) for the identified market segments across product categories.
- Deploy the Marketing plans across the regions
- Effectively manage marketing budget to maximize lead volume and profitability
- Develop & Execute proposition Activation Plans � including Product launches, PR, etc- in line with category guidelines.
- Track the Sales & Market Shares across categories across regions.
- Identify new opportunities/approaches to promoting products and services
- Support partner and channel marketing initiatives using the full range of marketing tools/media
- Strong advocate for enhancing Brand and adhering to standards
Only relevant candidates should apply on gauri.l@randstad.in


Benefits
?Best in the industry

Client Introduction
?Client is into manufacturing of Diesel Engines for the Commercial Vehicles, marine, Automobile industry located at Hinjewadi.