- Environment Scan
India; Based out of Gujarat for Rest of Maharashtra (ROM)
The role would require extensive travelling
- Mission
The Area Sales Manager – ROM will serve as a business and strategic partner to execute the company’s overall corporate strategy for all Retail sales operations for ROM Region. This position contributes to growth and success of ASICS’s reputable brand by supporting all aspects of the company's retail & sales operations--from build out to daily management.
- Job Scope (Responsibility)
- Develops and execute sales plans to meet revenue goals for both ASICS and our partnered stores through optimizing display merchandising, innovation launches, ad promotions and trade spend.
- Leads the strategic plan for business processes related to in-store implementation and execution across all store concepts.
- Develops and implements in-store programs designed around industry best practices to increase efficiency in operational and Brand excellence.
- Manages client relationships with franchise partners in the region. Interacts with Product and Marketing team to support marketing, promotional plans and e-commerce where applicable. Also manages Mall Property operator and Vendor relationships.
- Identifying additional business opportunities in ROM region, identifying key cities & location for opening new stores.
- Develop & manage new retail partners in the region.
- Increase the brand footprint through both MBS.
- Ensure commercial hygiene with healthy AR management.
- Enhancing consumer experience at MBS.
- Strategic leader between the field organization and the retail back office. Ensures all corporate departments have knowledge of and understand Store Operations processes and policies related to interfacing with the field organization.
- Development and execution of reporting and analytics in the retail supply chain, including forecasting, product assortment, pricing strategies, sourcing, development and tracking. Current & future state system/POS Analysis.
- Plan, identify, communicate and delegate key responsibilities and practices to the store management team to ensure smooth flow of operations.
- Review store environments and key business indicators to identify problems, concerns and opportunities for improvement in order to provide coaching to the store management team to take action and achieve operational goals.
- Provide store managers and staff with coaching, feedback, and developmental opportunities and building effective teams.
- Manage with integrity, honesty and knowledge that promote the culture, values and purpose of ASICS.
- Education/ Key Skills required:
- MBA in Sales & Marketing would be preferred.
- 7-9 years of Extensive retail work experience with International brand.
- Ability to work across multiple teams and cross functions.
- Good communication and presentation skills.
- Ability to conceptualize goals and objectives that conform to the company strategic plan.
