Job Responsibilities
ü Research industry-related topics (combining online sources, interviews and studies)
ü Write clear marketing copy to promote our products/services
ü Prepare well-structured drafts and review communication materials in collaboration with other stakeholders
ü Proofread and edit blog posts before publication
ü Submit work to reviewer for input and approval
ü Coordinate with design teams to illustrate articles/messages
ü Conduct simple keyword research and use SEO guidelines to increase web traffic
ü Promote content on social media
ü Identify customers’ needs and gaps in our content and recommend new topics
ü Ensure all-around consistency (style, fonts, images and tone)
ü Support brand building through launches/campaigns
ü Participate actively in design of new communication campaigns
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