Our Client: The client is a Sydney-based Software Development company. We develop Softwares that are tailored for companies that have unique business processes and needs.
- Work-life balance - Hybrid work model - Both work from Home and Office options
Digital Marketing Executive with 4-7 years of experience to join our growing team in Bangalore, India. The ideal candidate will have a passion for all things marketing, technology, and web/software development, with a track record of executing successful campaigns across multiple channels.
You will be responsible for creating and executing marketing campaigns for our company and activities that generate leads for the company.
Responsibilities:
• Creation of marketing programs and campaigns to generate sales leads and acquire new customers.
• Plan and execute all digital marketing activities, including Email, SEM, SEO, Social media, and display advertising campaigns.
• Define, plan, and execute the digital marketing strategy.
• Establish, implement, and measure the effectiveness of digital advertising initiatives to drive awareness and adoption of our website and Software Development Services.
• Create and execute an annual content calendar identifying potential marketing opportunities, events & event participation.
• Design, build, and maintain our social media presence.
• Creating various landing pages and optimizing for conversion
• Funnel optimization using various marketing tools
• Create and execute an annual content calendar identifying potential marketing opportunities, events & event participation.
• Work closely with the sales teams to identify market requirements and trends to continuously tailor content to the specific needs of our customers.
Requirements:
• 4-7 years of experience in digital marketing, with a proven track record of delivering successful campaigns. Ideally you will have experience running campaigns for web development, software development or technology companies.
• Strong understanding of digital marketing channels, including PPC, SEO, display, email, and social media.
• Excellent analytical skills, with the ability to make data-driven decisions and provide detailed performance reports related to web development and software development campaigns.
• Excellent written and verbal communication skills, with the ability to communicate effectively with a range of stakeholders in the web development and software development industries.
• Ability to work independently in a fast-paced, dynamic environment, and stay up-to-date with the latest advancements in the web development and software development industries.
This role requires the candidate to be based in our Bangalore office for 2 days a week and work from home for the remaining 3 days. If that is not suitable you are able to work from the office for additional days too.
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