digital marketing executive in bangalore

posted
contact
randstad india
position type
permanent
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posted
location
bangalore, karnataka
function
Education
position type
permanent
experience
2-5
reference number
59202
contact
randstad india

job description

digital marketing executive in bangalore

Responsibilities:

Analytics:

  • Manage and organize web analytics data.

  • Work with Marketing team to identify and map metrics in line with business objectives

  • Create dashboards/weekly/monthly reports for internal reporting to measure and report performance of online marketing campaigns via website, adwords, social media platforms

  • Provide feedback on improving site based on analytics data to demonstrate effective ROI

 

Social Media Marketing:

  • Contribute to social media engagement and awareness campaigns;

  • Manage social media presence across multiple platforms - Facebook, Twitter, Instagram

  • Report on campaign success rates across platforms

  • Monitor and respond to comments, increase engagement

  • Implement SEO practices for campaigns for new product launches/promotions/apps

 

Website and Content:

  • Create and upload copy and images for the organisation's website;

  • Write and dispatch email marketing campaigns;

  • Design website banners and assist with web visuals;

  • Develop and integrate content marketing strategies including blogs, podcasts/vlogs, quizzes, etc.

  • Write blog posts for SMA

 

Skills/Qualifications:

  • Graduate with 2-3 years of experience in Digital Marketing

  • Knowledge of Web Analytics software like Google Analytics, Hotjar etc.

  • Knowledge of Google AdWords, AdSense

  • Knowledge of SEO/SEM

  • Knowledge of social media platforms and social media campaign tracking/analytics.

  • Knowledge of paid campaign creation across various social media platforms.

  • Excellent written and verbal communication skill

skills

SEO, Digital Marketing

qualification

B.A, B.Com, B.Sc, BCA, BBA, Any