junior paid media.

Job description- Senior Paid MediaPassionate about paid media, analytics, and eager to learn about attribution, and conversion funnels? Join ourteam to help evolve and strengthen our paid media strategy in an agile environment working with other marketingand technical professionals. We are a growing and evolving company managing multiple ecommerce websitesacross various industries as well as many proprietary brands. There’s never a dull moment when you aredeveloping strategies and implementing them across some of the largest ecommerce destinations in NorthAmerica, Middle East and India. Duties & Responsibilities:-● Develop and implement paid media strategies and tactics that align with the business’ objectives withinthe digital team, as well as with other marketing and technical teams.● Monitor social media, paid search, display and media buying initiatives, as well as digital team processes(i.e. reporting, ad copies, keyword strategies, etc.)● Audit and maintain/improve paid media performance for our web properties and brands while buildingon to analytics & monitoring tools.● Develop insights and strategies and stay up to date on the newest search, marketing and ecommercetrends.● Maintain knowledge and understanding of paid requirements of other marketing and technicalemployees.● Increase performance in rapidly growing segments of the market, including mobile, through on-sitestrategy and tactics alongside technologies such as native advertising and media buying.Requirements:-o Experience managing and implementing paid ads strategieso Experience developing creative and scalable ecommerce campaigns● Proficiency with Google Ads, Facebook Ads, native ads and reporting & analytics software.● Paid ads specific certifications as well as in Google Analytics are a huge plus.● Strong communication skills and ability to work with others to effectively achieve set goals.● Strong analytical skills.  

Responsibilities Oversee day-to-day management of social media campaigns and ensure brand consistency. Facilitate scaling brand and company awareness across all social media channels (Facebook, Instagram, LinkedIn, Pinterest, Twitter, etc.) Manage a team of 3 to 5 social media manager executives effectively and deliver expected performance as a team. Create and implement social media strategies. Be the strategist & the operations in- charge for the brands assigned. Ensure brand consistency in copy through tone, voice, and terminology. Creative input on content, ideas on social media viral marketing Ability to write great engaging copy in a real-time environment that can stimulate user interaction, discussion, and engagement. Supervise all aspects of social media interaction between clients and the agency and ensure a positive client service experience. Create actionable plans to both grow and maintain followers through popular social media platforms. Manage social media campaigns and day to day activities and promotions. Oversee influencer marketing and influencer relationships. Perform research on current benchmark trends and audience preferences. Staying up to date with industry trends and strategies. Communicate with followers, respond to queries in a timely manner and monitor customer reviews. Suggest and implement new features to develop brand awareness, like promotions and competitions. Manage a team of 3 to 5 effectively and deliver expected performance as a team. Ensure timely delivery of the project by regular reporting structures and effective client servicing. Reviewing and creating overall brand social media strategy with the team. Reviewing and creating weekly and monthly content plans for clients. Developing relations with and working with external content creators for branding collaborations.Requirements Proven work experience Hands-on experience in content management Excellent copywriting skills Ability to deliver creative content (text, image, and video) Knowledge of online marketing channels Excellent communication skills Analytical and multitasking skillsExperience Minimum 6 years of experience Minimum 3 years of experience in a leadership position as a social media head/social media strategist handling a team of 5 to 7 social media managers Must have been a part of digital agency for 4 years