marketing manager - marketo tools in hyderabad

posted
contact
randstad india
position type
permanent
apply now

posted
location
hyderabad, telangana
function
Information Technology
position type
permanent
experience
5 To 10
reference number
936088
contact
randstad india
apply now

job description

marketing manager - marketo tools in hyderabad

?Lead the Marketing automation India team and act as a Point of contact for all Marketing automation matters.
Manage a team of analysts & senior analysts by providing them guidance and support on their marketing campaigns
Collaborate closely with the Strategy team to understand different client journeys and the data required to automate communications based on data-derived insight, planning and modelling
Work closely with UK clients and stakeholders in driving the Marketing automation programme and Digital strategy forward
Execute outbound marketing campaigns using the Marketing automation tool - Marketo.
Configure the MA platform to create additional components of the campaign, such as campaign mailing lists, automated flows, A/B Testing, web forms or personalisation elements within the campaign assets
Manage Lead scoring and demand generation projects
Analyse and report on the performance of a campaigns. Collaborate with other teams to measure the effectiveness of the campaigns across all channels.
Oversee training and development plans of the team
Support process improvement projects


Benefits
?Leading European MNC based at Hyderabad

Client Introduction
?Leading European MNC based at Hyderabad

skills

?"Marketing Manager"
"Marketo"

qualification

?Lead the Marketing automation India team and act as a Point of contact for all Marketing automation matters.
Manage a team of analysts & senior analysts by providing them guidance and support on their marketing campaigns
Collaborate closely with the Strategy team to understand different client journeys and the data required to automate communications based on data-derived insight, planning and modelling
Work closely with UK clients and stakeholders in driving the Marketing automation programme and Digital strategy forward
Execute outbound marketing campaigns using the Marketing automation tool - Marketo.
Configure the MA platform to create additional components of the campaign, such as campaign mailing lists, automated flows, A/B Testing, web forms or personalisation elements within the campaign assets
Manage Lead scoring and demand generation projects
Analyse and report on the performance of a campaigns. Collaborate with other teams to measure the effectiveness of the campaigns across all channels.
Oversee training and development plans of the team
Support process improvement projects