product and growth marketer in gurgaon

Lead/ funnel management for acquisition & retention of merchants on ourproduct & services. • Identify the product/ services to Eko's portfolio formerchants/ customers to gain competitive advantage. • Focus on understandingthe market and market needs, but with an emphasis on understanding the buyerof the company's products and services • Utilize knowledge of the market,product, product strategy, and competition to enable product growth • Craftstrategies for marketing including digital, advertising, creative,communication, competitive differentiation etc. • Design branding,positioning, pricing, go-to-market strategy • Understanding conversion rateoptimization principles and hacks and being able to apply the hacks to anyrevenue lines. • Monitor competition (acquisitions, pricing changes and newproducts and features)

Product Development, growth marketer