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      • bengaluru / bangalore
      • permanent
      • 1 months
      Job Description : VP - MarketingLocation: BangaloreCompany OverviewOur client  is a fast growing enterprise SaaS company focused on helping brands,publishers, agencies and platforms leverage data to build customer intelligence,experiences and relationships. We have a team of 65 across offices in the US,Singapore, India, Australia and UAE with over 300 customers. With anunprecedented amount of data being generated by customers today, we make iteasy for businesses to understand, target and measure their customers byleveraging their customer data with our industry leading identity solution. Ourplatform collects, unifies, enriches and activates data for marketing and analyticsuse cases so users can focus on executing their strategy and delivering theirproducts. Our product is being adopted rapidly globally and we need the bestpeople onboard the team to accelerate our growth.Position OverviewThe VP of Marketing will be responsible for directing our positioning, messaging andbranding of our customer intelligence and experience platform. This person will bethe catalyst and driver of the organizations growth, through launching new features,evangelizing our product, securing our market position, enabling our global salesforce, ideating content and campaigns and executing go-to-market strategies. Youwill work closely with our marketing, product and sales team and be the main driverof growth for the company.What You’ll Do● Develop a comprehensive GTM strategy and plan that drives adoption of theCompany’s platform to achieve pipeline, adoption and revenue targets.● Articulate the product value proposition to elevate the company’s  position in thecustomer data and experience industry and drive business growth.● Execute a comprehensive B2B marketing plan (paid, earned and owned) todrive customer acquisition across our key verticals using sophisticated ABMprograms.● Create product collateral and training materials that enable the sales teamsto effectively showcase and communicate the platform value proposition.● Work closely with clients to elevate use cases, feedback, success stories andgrowth opportunities using PR, webinars, influencers and more.● Accelerate market awareness and product adoption through compellingthought leadership content and customer case studies.● Produce thought-provoking content including blog posts, webinars, videos,whitepapers, ebooks etc. that relates to the future of Adtech and Martechwith regards to customer data automation, identity management,omnichannel customer analytics, consumer journey orchestration, dataprivacy and more.● Oversee the launch of new products and features by collaborating withproduct, sales, leadership, customer success and marketing teams.● Develop a deep understanding of our customer base, keep a pulse on thecompetitive landscape and work with industry analysts to position usas a leader in our industry.● Deliver comprehensive yet concise performance reports back to theleadership team.You are perfect for the role if you..● Have 8+ years of relevant work experience (marketing, product, sales) with5+ years in B2B marketing within a SaaS organization.● Are proficient in the marketing/advertising/data technology industry.● Have successfully led growth, product marketing and demand generationteams to autonomously launch and commercialize software products.● Have expertise and experience in collaborating with product, sales, customersuccess and leadership teams to execute a business growth plan.● Have strong product knowledge, instinct and technical curiosity thattranslates to clear product positioning and messaging.● Can demonstrate strong business knowledge with the ability to understandthe customers’ most critical business needs/issues and the ability tocommunicate complex technical concepts into easy to understand platformvalue propositions.● Have exceptional writing, communication and presentation skills.● Are constantly hungry to interact with key customers and partners to getproduct feedback to improve our● Highly self motivated individual with creative flair and eye for good designand extreme attention to detail.● Have deep knowledge of regional nuances across global markets like NorthAmerica, EMEA and APAC.Job Description : VP - MarketingLocation: BangaloreCompany OverviewOur client  is a fast growing enterprise SaaS company focused on helping brands,publishers, agencies and platforms leverage data to build customer intelligence,experiences and relationships. We have a team of 65 across offices in the US,Singapore, India, Australia and UAE with over 300 customers. With anunprecedented amount of data being generated by customers today, we make iteasy for businesses to understand, target and measure their customers byleveraging their customer data with our industry leading identity solution. Ourplatform collects, unifies, enriches and activates data for marketing and analyticsuse cases so users can focus on executing their strategy and delivering theirproducts. Our product is being adopted rapidly globally and we need the bestpeople onboard the team to accelerate our growth.Position OverviewThe VP of Marketing will be responsible for directing our positioning, messaging andbranding of our customer intelligence and experience platform. This person will bethe catalyst and driver of the organizations growth, through launching new features,evangelizing our product, securing our market position, enabling our global salesforce, ideating content and campaigns and executing go-to-market strategies. Youwill work closely with our marketing, product and sales team and be the main driverof growth for the company.What You’ll Do● Develop a comprehensive GTM strategy and plan that drives adoption of theCompany’s platform to achieve pipeline, adoption and revenue targets.● Articulate the product value proposition to elevate the company’s  position in thecustomer data and experience industry and drive business growth.● Execute a comprehensive B2B marketing plan (paid, earned and owned) todrive customer acquisition across our key verticals using sophisticated ABMprograms.● Create product collateral and training materials that enable the sales teamsto effectively showcase and communicate the platform value proposition.● Work closely with clients to elevate use cases, feedback, success stories andgrowth opportunities using PR, webinars, influencers and more.● Accelerate market awareness and product adoption through compellingthought leadership content and customer case studies.● Produce thought-provoking content including blog posts, webinars, videos,whitepapers, ebooks etc. that relates to the future of Adtech and Martechwith regards to customer data automation, identity management,omnichannel customer analytics, consumer journey orchestration, dataprivacy and more.● Oversee the launch of new products and features by collaborating withproduct, sales, leadership, customer success and marketing teams.● Develop a deep understanding of our customer base, keep a pulse on thecompetitive landscape and work with industry analysts to position usas a leader in our industry.● Deliver comprehensive yet concise performance reports back to theleadership team.You are perfect for the role if you..● Have 8+ years of relevant work experience (marketing, product, sales) with5+ years in B2B marketing within a SaaS organization.● Are proficient in the marketing/advertising/data technology industry.● Have successfully led growth, product marketing and demand generationteams to autonomously launch and commercialize software products.● Have expertise and experience in collaborating with product, sales, customersuccess and leadership teams to execute a business growth plan.● Have strong product knowledge, instinct and technical curiosity thattranslates to clear product positioning and messaging.● Can demonstrate strong business knowledge with the ability to understandthe customers’ most critical business needs/issues and the ability tocommunicate complex technical concepts into easy to understand platformvalue propositions.● Have exceptional writing, communication and presentation skills.● Are constantly hungry to interact with key customers and partners to getproduct feedback to improve our● Highly self motivated individual with creative flair and eye for good designand extreme attention to detail.● Have deep knowledge of regional nuances across global markets like NorthAmerica, EMEA and APAC.
      Job Description : VP - MarketingLocation: BangaloreCompany OverviewOur client  is a fast growing enterprise SaaS company focused on helping brands,publishers, agencies and platforms leverage data to build customer intelligence,experiences and relationships. We have a team of 65 across offices in the US,Singapore, India, Australia and UAE with over 300 customers. With anunprecedented amount of data being generated by customers today, we make iteasy for businesses to understand, target and measure their customers byleveraging their customer data with our industry leading identity solution. Ourplatform collects, unifies, enriches and activates data for marketing and analyticsuse cases so users can focus on executing their strategy and delivering theirproducts. Our product is being adopted rapidly globally and we need the bestpeople onboard the team to accelerate our growth.Position OverviewThe VP of Marketing will be responsible for directing our positioning, messaging andbranding of our customer intelligence and experience platform. This person will bethe catalyst and driver of the organizations growth, through launching new features,evangelizing our product, securing our market position, enabling our global salesforce, ideating content and campaigns and executing go-to-market strategies. Youwill work closely with our marketing, product and sales team and be the main driverof growth for the company.What You’ll Do● Develop a comprehensive GTM strategy and plan that drives adoption of theCompany’s platform to achieve pipeline, adoption and revenue targets.● Articulate the product value proposition to elevate the company’s  position in thecustomer data and experience industry and drive business growth.● Execute a comprehensive B2B marketing plan (paid, earned and owned) todrive customer acquisition across our key verticals using sophisticated ABMprograms.● Create product collateral and training materials that enable the sales teamsto effectively showcase and communicate the platform value proposition.● Work closely with clients to elevate use cases, feedback, success stories andgrowth opportunities using PR, webinars, influencers and more.● Accelerate market awareness and product adoption through compellingthought leadership content and customer case studies.● Produce thought-provoking content including blog posts, webinars, videos,whitepapers, ebooks etc. that relates to the future of Adtech and Martechwith regards to customer data automation, identity management,omnichannel customer analytics, consumer journey orchestration, dataprivacy and more.● Oversee the launch of new products and features by collaborating withproduct, sales, leadership, customer success and marketing teams.● Develop a deep understanding of our customer base, keep a pulse on thecompetitive landscape and work with industry analysts to position usas a leader in our industry.● Deliver comprehensive yet concise performance reports back to theleadership team.You are perfect for the role if you..● Have 8+ years of relevant work experience (marketing, product, sales) with5+ years in B2B marketing within a SaaS organization.● Are proficient in the marketing/advertising/data technology industry.● Have successfully led growth, product marketing and demand generationteams to autonomously launch and commercialize software products.● Have expertise and experience in collaborating with product, sales, customersuccess and leadership teams to execute a business growth plan.● Have strong product knowledge, instinct and technical curiosity thattranslates to clear product positioning and messaging.● Can demonstrate strong business knowledge with the ability to understandthe customers’ most critical business needs/issues and the ability tocommunicate complex technical concepts into easy to understand platformvalue propositions.● Have exceptional writing, communication and presentation skills.● Are constantly hungry to interact with key customers and partners to getproduct feedback to improve our● Highly self motivated individual with creative flair and eye for good designand extreme attention to detail.● Have deep knowledge of regional nuances across global markets like NorthAmerica, EMEA and APAC.Job Description : VP - MarketingLocation: BangaloreCompany OverviewOur client  is a fast growing enterprise SaaS company focused on helping brands,publishers, agencies and platforms leverage data to build customer intelligence,experiences and relationships. We have a team of 65 across offices in the US,Singapore, India, Australia and UAE with over 300 customers. With anunprecedented amount of data being generated by customers today, we make iteasy for businesses to understand, target and measure their customers byleveraging their customer data with our industry leading identity solution. Ourplatform collects, unifies, enriches and activates data for marketing and analyticsuse cases so users can focus on executing their strategy and delivering theirproducts. Our product is being adopted rapidly globally and we need the bestpeople onboard the team to accelerate our growth.Position OverviewThe VP of Marketing will be responsible for directing our positioning, messaging andbranding of our customer intelligence and experience platform. This person will bethe catalyst and driver of the organizations growth, through launching new features,evangelizing our product, securing our market position, enabling our global salesforce, ideating content and campaigns and executing go-to-market strategies. Youwill work closely with our marketing, product and sales team and be the main driverof growth for the company.What You’ll Do● Develop a comprehensive GTM strategy and plan that drives adoption of theCompany’s platform to achieve pipeline, adoption and revenue targets.● Articulate the product value proposition to elevate the company’s  position in thecustomer data and experience industry and drive business growth.● Execute a comprehensive B2B marketing plan (paid, earned and owned) todrive customer acquisition across our key verticals using sophisticated ABMprograms.● Create product collateral and training materials that enable the sales teamsto effectively showcase and communicate the platform value proposition.● Work closely with clients to elevate use cases, feedback, success stories andgrowth opportunities using PR, webinars, influencers and more.● Accelerate market awareness and product adoption through compellingthought leadership content and customer case studies.● Produce thought-provoking content including blog posts, webinars, videos,whitepapers, ebooks etc. that relates to the future of Adtech and Martechwith regards to customer data automation, identity management,omnichannel customer analytics, consumer journey orchestration, dataprivacy and more.● Oversee the launch of new products and features by collaborating withproduct, sales, leadership, customer success and marketing teams.● Develop a deep understanding of our customer base, keep a pulse on thecompetitive landscape and work with industry analysts to position usas a leader in our industry.● Deliver comprehensive yet concise performance reports back to theleadership team.You are perfect for the role if you..● Have 8+ years of relevant work experience (marketing, product, sales) with5+ years in B2B marketing within a SaaS organization.● Are proficient in the marketing/advertising/data technology industry.● Have successfully led growth, product marketing and demand generationteams to autonomously launch and commercialize software products.● Have expertise and experience in collaborating with product, sales, customersuccess and leadership teams to execute a business growth plan.● Have strong product knowledge, instinct and technical curiosity thattranslates to clear product positioning and messaging.● Can demonstrate strong business knowledge with the ability to understandthe customers’ most critical business needs/issues and the ability tocommunicate complex technical concepts into easy to understand platformvalue propositions.● Have exceptional writing, communication and presentation skills.● Are constantly hungry to interact with key customers and partners to getproduct feedback to improve our● Highly self motivated individual with creative flair and eye for good designand extreme attention to detail.● Have deep knowledge of regional nuances across global markets like NorthAmerica, EMEA and APAC.
      • bengaluru / bangalore
      • permanent
      As a part of Product & Customer Analytics group, your role will comprise of the following 1. Decision Management: Develop an in-depth understanding of user journeys and generate data driven insights & recommendations to help product and customer success teams in meticulous decision making. Develop strong hypotheses, execute A/B experiments and identify area of opportunities with a strong confidence level. Define and analyse key product data sets to understand customer and product behaviour. Solve problems and answer data-related questions about customers and products Create, democratise and monitor performance metrics on regular basis and work with functional manager to consistently raise the bar Communicate your findings to cross-functional peers and management 2. Define Data vision for the overall organisation: You should be a highly experienced thinker who will acquire a deep understanding of all business functions .performs along with the customers that cater to, and their respective needs and behaviour. You will not just be exposed to Product but will also think creatively with the Data Lead and other functional leaders to identify the Data gaps and proactively take ownership of the forward-looking Data road-map related to product and customer initiative across verticals You will be responsible for data democratisation. Translate all requirements/ performance criteria to KPIs and make it available to all functional managers for faster day to day decision making You will be in charge of identifying operational weaknesses and ensuring smooth day-to-day execution of all product activities for the purpose of meeting the product and business goal 3. Building Data Model to make Platform Intelligent: Demand side and Supply side Products aim at optimising the business metrics. You will be playing active role in building the algorithms/Data Model for both Demand and supply side products. Experience & Qualifications: Bachelor / Master’s degree in business and or engineering 1-2 years of experience in product analytics 1-2 years of experience in customer analytics 1-2 years’ experience in building analytic solutions Hands-on with SQL and Python/ R Hands on Experience in Building Data Models and Statistical Modelling Excellent written, verbal, listening, communicating, and negotiating skills coupled with ability to comfortably and confidently present to all levels within the enterprise is required Required Skills: 1+ years of proven Analytic experience delivering highly successful and innovative Data products Experience in defining market and product requirements, working with engineering & analytic organisations to rapidly deliver high-impact capabilities to market Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements Being highly customer-centric with an appreciation to understand customer behaviour. Stellar design instinct and product taste A driver personality - biassed toward action, great collaborator, and master disambiguate/simplifier - constantly pushing toward clarity and delivery Grittiness- You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away A never-ending desire to grow and learn We're bringing to every mom in India and we need the right skillset, passion and commitment to make it happen in style. Key personal attributes: Excellent communication and interpersonal skills A keen learner and willing to adapt to new environments People management skills Open minded & team player Multitasking abilities to work in a start-up environment under pressure, with no task being beneath him/he
      As a part of Product & Customer Analytics group, your role will comprise of the following 1. Decision Management: Develop an in-depth understanding of user journeys and generate data driven insights & recommendations to help product and customer success teams in meticulous decision making. Develop strong hypotheses, execute A/B experiments and identify area of opportunities with a strong confidence level. Define and analyse key product data sets to understand customer and product behaviour. Solve problems and answer data-related questions about customers and products Create, democratise and monitor performance metrics on regular basis and work with functional manager to consistently raise the bar Communicate your findings to cross-functional peers and management 2. Define Data vision for the overall organisation: You should be a highly experienced thinker who will acquire a deep understanding of all business functions .performs along with the customers that cater to, and their respective needs and behaviour. You will not just be exposed to Product but will also think creatively with the Data Lead and other functional leaders to identify the Data gaps and proactively take ownership of the forward-looking Data road-map related to product and customer initiative across verticals You will be responsible for data democratisation. Translate all requirements/ performance criteria to KPIs and make it available to all functional managers for faster day to day decision making You will be in charge of identifying operational weaknesses and ensuring smooth day-to-day execution of all product activities for the purpose of meeting the product and business goal 3. Building Data Model to make Platform Intelligent: Demand side and Supply side Products aim at optimising the business metrics. You will be playing active role in building the algorithms/Data Model for both Demand and supply side products. Experience & Qualifications: Bachelor / Master’s degree in business and or engineering 1-2 years of experience in product analytics 1-2 years of experience in customer analytics 1-2 years’ experience in building analytic solutions Hands-on with SQL and Python/ R Hands on Experience in Building Data Models and Statistical Modelling Excellent written, verbal, listening, communicating, and negotiating skills coupled with ability to comfortably and confidently present to all levels within the enterprise is required Required Skills: 1+ years of proven Analytic experience delivering highly successful and innovative Data products Experience in defining market and product requirements, working with engineering & analytic organisations to rapidly deliver high-impact capabilities to market Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements Being highly customer-centric with an appreciation to understand customer behaviour. Stellar design instinct and product taste A driver personality - biassed toward action, great collaborator, and master disambiguate/simplifier - constantly pushing toward clarity and delivery Grittiness- You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away A never-ending desire to grow and learn We're bringing to every mom in India and we need the right skillset, passion and commitment to make it happen in style. Key personal attributes: Excellent communication and interpersonal skills A keen learner and willing to adapt to new environments People management skills Open minded & team player Multitasking abilities to work in a start-up environment under pressure, with no task being beneath him/he
      • bengaluru / bangalore
      • permanent
      As a part of Product & Customer Analytics group, your role will comprise of the following 1. Decision Management: Develop an in-depth understanding of user journeys and generate data driven insights & recommendations to help product and customer success teams in meticulous decision making. Develop strong hypotheses, execute A/B experiments and identify area of opportunities with a strong confidence level. Define and analyse key product data sets to understand customer and product behaviour. Solve problems and answer data-related questions about customers and products Create, democratise and monitor performance metrics on regular basis and work with functional manager to consistently raise the bar Communicate your findings to cross-functional peers and management 2. Define Data vision for the overall organisation: You should be a highly experienced thinker who will acquire a deep understanding of all business functions .performs along with the customers that cater to, and their respective needs and behaviour. You will not just be exposed to Product but will also think creatively with the Data Lead and other functional leaders to identify the Data gaps and proactively take ownership of the forward-looking Data road-map related to product and customer initiative across verticals You will be responsible for data democratisation. Translate all requirements/ performance criteria to KPIs and make it available to all functional managers for faster day to day decision making You will be in charge of identifying operational weaknesses and ensuring smooth day-to-day execution of all product activities for the purpose of meeting the product and business goal 3. Building Data Model to make Platform Intelligent: Demand side and Supply side Products aim at optimising the business metrics. You will be playing active role in building the algorithms/Data Model for both Demand and supply side products. Experience & Qualifications: Bachelor / Master’s degree in business and or engineering 1-2 years of experience in product analytics 1-2 years of experience in customer analytics 1-2 years’ experience in building analytic solutions Hands-on with SQL and Python/ R Hands on Experience in Building Data Models and Statistical Modelling Excellent written, verbal, listening, communicating, and negotiating skills coupled with ability to comfortably and confidently present to all levels within the enterprise is required Required Skills: 1+ years of proven Analytic experience delivering highly successful and innovative Data products Experience in defining market and product requirements, working with engineering & analytic organisations to rapidly deliver high-impact capabilities to market Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements Being highly customer-centric with an appreciation to understand customer behaviour. Stellar design instinct and product taste A driver personality - biassed toward action, great collaborator, and master disambiguate/simplifier - constantly pushing toward clarity and delivery Grittiness- You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away A never-ending desire to grow and learn We're bringing to every mom in India and we need the right skillset, passion and commitment to make it happen in style. Key personal attributes: Excellent communication and interpersonal skills A keen learner and willing to adapt to new environments People management skills Open minded & team player Multitasking abilities to work in a start-up environment under pressure, with no task being beneath him/he
      As a part of Product & Customer Analytics group, your role will comprise of the following 1. Decision Management: Develop an in-depth understanding of user journeys and generate data driven insights & recommendations to help product and customer success teams in meticulous decision making. Develop strong hypotheses, execute A/B experiments and identify area of opportunities with a strong confidence level. Define and analyse key product data sets to understand customer and product behaviour. Solve problems and answer data-related questions about customers and products Create, democratise and monitor performance metrics on regular basis and work with functional manager to consistently raise the bar Communicate your findings to cross-functional peers and management 2. Define Data vision for the overall organisation: You should be a highly experienced thinker who will acquire a deep understanding of all business functions .performs along with the customers that cater to, and their respective needs and behaviour. You will not just be exposed to Product but will also think creatively with the Data Lead and other functional leaders to identify the Data gaps and proactively take ownership of the forward-looking Data road-map related to product and customer initiative across verticals You will be responsible for data democratisation. Translate all requirements/ performance criteria to KPIs and make it available to all functional managers for faster day to day decision making You will be in charge of identifying operational weaknesses and ensuring smooth day-to-day execution of all product activities for the purpose of meeting the product and business goal 3. Building Data Model to make Platform Intelligent: Demand side and Supply side Products aim at optimising the business metrics. You will be playing active role in building the algorithms/Data Model for both Demand and supply side products. Experience & Qualifications: Bachelor / Master’s degree in business and or engineering 1-2 years of experience in product analytics 1-2 years of experience in customer analytics 1-2 years’ experience in building analytic solutions Hands-on with SQL and Python/ R Hands on Experience in Building Data Models and Statistical Modelling Excellent written, verbal, listening, communicating, and negotiating skills coupled with ability to comfortably and confidently present to all levels within the enterprise is required Required Skills: 1+ years of proven Analytic experience delivering highly successful and innovative Data products Experience in defining market and product requirements, working with engineering & analytic organisations to rapidly deliver high-impact capabilities to market Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements Being highly customer-centric with an appreciation to understand customer behaviour. Stellar design instinct and product taste A driver personality - biassed toward action, great collaborator, and master disambiguate/simplifier - constantly pushing toward clarity and delivery Grittiness- You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away A never-ending desire to grow and learn We're bringing to every mom in India and we need the right skillset, passion and commitment to make it happen in style. Key personal attributes: Excellent communication and interpersonal skills A keen learner and willing to adapt to new environments People management skills Open minded & team player Multitasking abilities to work in a start-up environment under pressure, with no task being beneath him/he

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