- Plan and coordinate marketing activities
- Assist sales team to drive secondaries
- Execution of GTM strategies
- Plan and develop sales promotional strategies as per market requirement
- Act as the go-to person for market intelligence in assigned territory and competition updates
- Assist in Market expansion and coverage
- Plan and execute quarterly trade activations in sync with quarter ops
- Execution of trade schemes and evaluation
- Execution of POSM Materials
- Create a pool of Vendors and Vendor Management