about the client

A leading marketing and field services expert based in India offering diverse services, including sales and merchandizing, trade marketing, market intelligence, brand advisory and event coordination services.

About the client

A leading marketing and field services expert based in India offering diverse services, including sales and merchandizing, trade marketing, market intelligence, brand advisory and event co-ordination services.

Randstad solution

Randstad offered a consultative approach to meet the client’s various requirements including operations, recruitment, and regulatory compliance. As a staffing partner, we maintained continuous interaction with contract staff while supporting stakeholder growth.

  • recruited efficient sales and field teams that were able to achieve targets set by the client, contributing to increase in overall productivity and business profitability
  • assigned a dedicated recruiter to liaise regularly with contract employees to proactively address their queries and concerns
  • bridged major service gaps and added over 400 contract employees, accounting for both transfers and recruits

the impact

100% open mandate closed with 3500 contract recruits
through pan-India coordinators
recruited 44 staff members and enabled 32 transfers
in first year of engagement
increased overall productivity
and business profit
optimal headcount
in field servicing and in-store