what is a telesales executive?

A telesales executive is a professional responsible for selling products or services over the phone. You engage with potential customers, identify their needs, and persuade them to make a purchase. Working as a telesales executive, you play a vital role in driving your company's revenue and growth. This profession is a good fit if you enjoy interacting with people, have strong communication skills and thrive in target-driven environments.

Your primary task is to generate sales leads, which involves reaching out to a list of prospective clients, delivering persuasive sales pitches and negotiating deals. Additionally, you may also be responsible for maintaining relationships with existing customers and upselling products or services.

A telesales executive job can provide you with a solid foundation in sales and customer service, and it can serve as a stepping stone for other roles in the sales or marketing fields. If this career path sounds appealing to you, continue reading to learn more about the telesales executive profession, such as what you can expect to earn and what skills will help you thrive.

find your job

average telesales executive salary

According to Payscale, the average salary of a telesales executive is ₹196,527. These averages vary depending on various factors, such as experience, location and company size. However, in general, you can expect to earn an entry-level salary of ₹117,000 per year. With more experience and a proven track record of success, your earnings can increase. Some professional telesales executives make over ₹271,000 per year, plus performance-based incentives and bonuses.

factors that affect telesales executive’s pay

Experience is a key determining factor, as seasoned professionals with a successful track record are typically more valuable to employers. As you gain experience and improve your skills, you can expect to see a corresponding increase in your pay.

The size and reputation of the company you work for also play a role in your earning potential. Larger, well-established organisations may offer higher pay packages and better benefits compared to smaller companies. Similarly, the location of your employer can impact your earnings. Telesales executives working in metropolitan areas generally earn more than those in smaller cities or rural areas. There are many reasons for this, but the cost of living and a higher demand for telesales executives is a big part of it.

Finally, the industry in which you work can also impact your pay. Some sectors, such as technology or finance, may offer higher salaries than others, reflecting the competitive nature of these markets.

Smiling man sitting behind his desk.
Smiling man sitting behind his desk.

types of telesales executive

The most common types of telesales executives include:

  • inbound telesales executive: in this role, you handle incoming calls from customers interested in your company's products or services. Your primary responsibility is to provide information and convert these inquiries into sales. Strong listening and problem-solving skills are essential for success in this position.
  • outbound telesales executive: as an outbound telesales executive, your main task is to proactively reach out to potential customers, pitch your company's offerings and persuade them to make a purchase. As well as the ability to work under pressure and meet targets, this role demands excellent communication and persuasion skills.
  • b2b telesales executive: in a business-to-business (B2B) setting, you focus on selling products or services to other businesses rather than individual consumers. B2B telesales executives need to have a deep understanding of their company's offerings and the unique needs of their corporate clients. Strong negotiation and relationship-building skills are crucial in this role.
  • b2c telesales executive: as a business-to-consumer (B2C) telesales executive, your primary responsibility is to sell products or services directly to individual customers. This role requires excellent customer service skills, empathy and the ability to handle objections and close sales effectively.

working as a telesales executive

As a telesales executive, you play a vital role in driving sales and revenue. Your work involves engaging with potential customers, building relationships and persuading them to make purchases. Curious about the responsibilities and work environment? Keep reading to learn more about this exciting profession.


education and skills

Some of the academic qualifications for telesales executives include:

  • educational qualifications: while a degree is not mandatory for telesales executives, most employers prefer candidates with a minimum of a high school diploma or equivalent. A bachelor's degree in business, marketing or another related field can be an advantage and may open up opportunities for career growth.
  • sales training: some employers may require or prefer candidates who have completed sales training courses or certifications. These programs can equip you with essential sales techniques, negotiation skills and product knowledge, giving you an edge in the job market.

telesales executive skills and competencies

Some of the qualities of a telesales executive include:

  • communication skills: excellent verbal communication skills are crucial for success as a telesales executive. You are able to clearly and persuasively convey the benefits of your company's products or services to potential customers.
  • active listening: effective listening skills help you understand customers' needs and concerns, allowing you to address them more effectively and tailor your sales pitch accordingly.
  • persistence and resilience: telesales can be challenging, with frequent rejection from potential clients. You are persistent and resilient, maintaining a positive attitude and continuing to pursue leads despite setbacks.
career resources
career resources

FAQs about working as a telesales executive

Here, you will find the answers to the most frequently asked questions about the profession of telesales executive.

thank you for subscribing to your personalised job alerts.