1.
Large geographical spread of Indian market with different socio / geopolitical sensitivities which can affect the growth of a brand
2.
Uncertain economic environment – pressure on consumer spends and hyper competition
3.
Focusing of resources on key brand building activities and selection of campaigns for stronger impact.
...
4. Facilitating growth, sales and marketing strategy and working towards revenue generation and driving profitability through product lineups and consumer engagement for short or mid or long terms
5. Driving integrated marketing activities that are consistent across consumer touchpoints
6. Dynamic world of marketing, digital and consumer engagement activities : chosing between experimentation and efficiencies.Skills & Knowledge
1.
Strong affiliation to concepts of Brand & Marketing
2.
Strong on Agency Management
3.
Understanding of Product Lifecycle and Product Development
4.
Project Management with excellent communication skills
5.
Strategic planning & execution and a person who can take / drive right accountabilities
6.
Understanding of market and opportunities
Attributes
1.
Passionate, enthusiastic, positive mind-set even in adversity.
2.
Peoples person and a strong team player
3.
Ethics and integrity with Process oriented outlook
4.
Creative, out of the box thinker and implementer
5.
Customer driven with achievement orientation
6.
No compromise on quality in products and processes
Professional
1.
MBA with Total experience of 15+ years in marketing function in a FMCG or Consumer Durables organization with demonstrated capability of leading large and diverse teams for at least 4 to 5 years.
2.
Demonstrated capability of developing product portfolio, pricing strategy, brand promotion, marketing collaterals
experience
20show more
1.
Large geographical spread of Indian market with different socio / geopolitical sensitivities which can affect the growth of a brand
2.
Uncertain economic environment – pressure on consumer spends and hyper competition
3.
Focusing of resources on key brand building activities and selection of campaigns for stronger impact.
4. Facilitating growth, sales and marketing strategy and working towards revenue generation and driving profitability through product lineups and consumer engagement for short or mid or long terms
5. Driving integrated marketing activities that are consistent across consumer touchpoints
6. Dynamic world of marketing, digital and consumer engagement activities : chosing between experimentation and efficiencies.
Skills & Knowledge
1.
Strong affiliation to concepts of Brand & Marketing
2.
Strong on Agency Management
3.
Understanding of Product Lifecycle and Product Development
4.
Project Management with excellent communication skills
5.
Strategic planning & execution and a person who can take / drive right accountabilities
6.
Understanding of market and opportunities
...Attributes
1.
Passionate, enthusiastic, positive mind-set even in adversity.
2.
Peoples person and a strong team player
3.
Ethics and integrity with Process oriented outlook
4.
Creative, out of the box thinker and implementer
5.
Customer driven with achievement orientation
6.
No compromise on quality in products and processes
Professional
1.
MBA with Total experience of 15+ years in marketing function in a FMCG or Consumer Durables organization with demonstrated capability of leading large and diverse teams for at least 4 to 5 years.
2.
Demonstrated capability of developing product portfolio, pricing strategy, brand promotion, marketing collaterals
experience
20show more