* Conceptualize and execute integrated marketing campaigns end-to-end aligned with business objectives
* Work closely with vertical marketing managers to support key strategic initiatives and tactical execution
* Manage marketing programs timelines, deliverables, and cross-functional coordination across sales, product, and global marketing teams
* Develop campaign briefs, coordinate with agencies, and ensure high-quality execution of marketing assets
* Track campaign performance and build dashboards to monitor key metrics such as lead generation, engagement, and conversions
* Analyze marketing data and provide actionable insights to improve campaign effectiveness and ROI
* Support planning and execution of events, webinars, and customer engagement programs
* Ensure alignment with brand guidelines and consistency across all communication channels
