We are seeking a dynamic and experienced Marketing Director to lead our marketing efforts within the Dermatology & Medical Devices sectors. This is a crucial role responsible for developing and executing comprehensive marketing strategies to drive growth, enhance brand visibility, and achieve our business objectives.
Responsibilities:
Develop and implement marketing objectives and strategies for both the Dermatology and Medical Devices verticals to ensure growth and expansion.
Create robust tactical plans to meet marketing and sales objectives and gain stronger market visibility.
Conduct market analysis on current business, competition, identify gaps, and explore potential market opportunities.
Oversee diverse activities including planning, work organization and methods, determining priorities, budget management and control.
Direct a large group of employees and manage through subordinate managers.
Facilitate knowledge transfer to subordinate and staff members.
Ensure seamless communication with the sales team regarding marketing activities and unified delivery of marketing collateral to customers.
Coordinate customer gratification activities to enhance client satisfaction and loyalty.
Monitor digital presence, including website management and digital platform management, evaluating activities and digital communication effectiveness.
Arrange, manage, and attend various conferences and meetings, managing all related logistics.
Plan, design, and execute conference campaigns to maximize engagement and impact.
Oversee Corporate Branding assignments to ensure complete benefit realization.
Qualifications:
8 to 10 years of experience in marketing, specifically within the dermatology, aesthetic, and medical device industries.
Must have experience in B2B marketing, including digital platform management and digital communication strategies.
Out of the 8-10 years of experience, the candidate should have spent 2 to 4 years leading the marketing function.
To Apply:
Please submit your resume and cover letter to {{}}.
experience
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Marketing Director, Dermatology & Medical Devices
We are seeking a dynamic and experienced Marketing Director to lead our marketing efforts within the Dermatology & Medical Devices sectors. This is a crucial role responsible for developing and executing comprehensive marketing strategies to drive growth, enhance brand visibility, and achieve our business objectives.
Responsibilities:
Develop and implement marketing objectives and strategies for both the Dermatology and Medical Devices verticals to ensure growth and expansion.
Create robust tactical plans to meet marketing and sales objectives and gain stronger market visibility.
Conduct market analysis on current business, competition, identify gaps, and explore potential market opportunities.
Oversee diverse activities including planning, work organization and methods, determining priorities, budget management and control.
Direct a large group of employees and manage through subordinate managers.
Facilitate knowledge transfer to subordinate and staff members.
Ensure seamless communication with the sales team regarding marketing activities and unified delivery of marketing collateral to customers.
Coordinate customer gratification activities to enhance client satisfaction and loyalty.
Monitor digital presence, including website management and digital platform management, evaluating activities and digital communication effectiveness.
Arrange, manage, and attend various conferences and meetings, managing all related logistics.
Plan, design, and execute conference campaigns to maximize engagement and impact.
Oversee Corporate Branding assignments to ensure complete benefit realization.
Qualifications:
8 to 10 years of experience in marketing, specifically within the dermatology, aesthetic, and medical device industries.
Must have experience in B2B marketing, including digital platform management and digital communication strategies.
Out of the 8-10 years of experience, the candidate should have spent 2 to 4 years leading the marketing function.
To Apply:
Please submit your resume and cover letter to {{}}.
JOB DESCRIPTIONJOB TITLE - MARKETING MANAGER<br />RESPONSIBLE TO - Marketing Director<br />SUBORDINATES - Management Trainees, Product Executives, Product<br />Managers, Group Product Managers, Marketing<br />Assistants / CoordinatorsMAIN PURPOSE OF JOB<br />The Marketing Manager role involves leading the strategic and tactical marketing<br />planning and execution for assigned products and therapeutic areas. The role operates<br />both strategically and operationally to ensure the successful development, positioning,<br />and performance of brands in line with company objectives. This role requires strong<br />pharmaceutical marketing expertise, cross-functional collaboration, analytical rigor, and<br />people management capability while ensuring full compliance with regulatory and<br />ethical standards.KEY RESPONSIBILITIESTo comply with all Company procedures, rules, and codes of practice, in particular<br />observing confidentiality at all times and security of all documents in all matters relating<br />to the Company’s business. To ensure that Company’s business interests are always<br />served and kept paramount. At all times, to maintain and enhance the good image of<br />the Company. A] Event Strategy & Planning<br />A] Strategic Brand & Business Planning<br />1. Actively participate in annual positioning, orientation, and strategic planning meetings<br />with Head Office and relevant global forums.<br />2. Contribute to the preparation of key strategic documents including Orientation Plans and<br />3-Year Subsidiary Plans within defined timelines.<br />3. Develop deep understanding of disease areas, products, competitors, and market<br />environment using available market research, sales feedback, and field insights.<br />4. Translate strategic inputs into actionable brand strategies and annual marketing plans<br />aligned with business objectives.B] Event Operations & Execution Excellence<br />1. Lead the development and execution of high-quality marketing campaigns for each cycle<br />within agreed timelines and budgets.<br />2. Design and deploy integrated promotional tools including visual aids, leave-behinds,<br />branding materials, mailers, press initiatives, meetings, surveys, RTMs, ward meets,<br />product PR, and sales force support materials.<br />3. Ensure all campaign elements are aligned with company philosophy, brand strategy, and<br />approved budgets.Job Description : Marketing DirectorPage 2 of 84. Monitor campaign effectiveness and brand performance through sales analysis and<br />market data; proactively recommend corrective actions and future strategies.<br />5. Ensure all promotional materials and activities are approved in accordance with Indian<br />regulatory requirements and internal compliance standards.C] Cross-Functional Collaboration<br />1. Act as a key interface with Sales and Training teams to effectively communicate and<br />“sell” marketing strategies and cycle campaigns to the field force and leadership teams.<br />2. Gather structured feedback from the field through meetings, field visits, and predefined<br />reporting mechanisms to refine strategies and tactics.<br />3. Support national and local sales initiatives by assessing opportunities and responding<br />swiftly to market needs.<br />4. Ensure timely and accurate responses to promotional and product-related queries from<br />the sales force.<br />5. Maintain continuous alignment with Training teams on product knowledge, messaging,<br />and campaign priorities.D] Vendor & Budget Management<br />1. Own and manage marketing budgets for assigned products with strong financial<br />discipline.<br />2. Monitor budget utilization, share periodic updates, and prepare accurate re-estimates<br />identifying over- or under-spends and required reallocations.<br />3. continuously seek opportunities to improve budget management processes and cost<br />effectiveness.E] Medical, Regulatory & Compliance Coordination<br />1. Liaise with Regulatory Affairs to ensure all promotional materials, prescribing<br />information, and medical responses comply with applicable regulations.<br />2. Ensure timely processing of medical enquiries in alignment with regulatory and medical<br />governance frameworks.<br />3. Collaborate with teams managing studies, surveys, registries, and Phase IV projects to<br />align on opinion leader engagement and shared initiatives.F] Opinion Leader & External Stakeholder Engagement<br />1. Lead, guide, and develop the events team, fostering accountability, creativity, and<br />operational excellence.<br />2. Identify and maintain relationships with national and international Opinion Leaders and<br />relevant professional bodies across therapeutic areas.<br />3. Ensure structured and meaningful engagement with Opinion Leaders to build<br />partnerships, profile products, and stay updated on scientific and clinical developments.<br />4. Evaluate opportunities for collaboration including advisory boards, meetings, educational<br />initiatives, and clinical programs.Job Description : Marketing DirectorPage 3 of 8<br />G] Team Management & Leadership<br />1. Lead, coach, and develop direct reports through regular performance reviews, formal<br />appraisals, and career development planning.<br />2. Drive high performance through ongoing feedback, coaching, and capability building.<br />3. Ensure appropriate recruitment, onboarding, training, and professional development of<br />team members.<br />4. Foster a culture of creativity, accountability, and strategic thinking within the marketing<br />team.<br />H] Project & Event Management1. Lead and contribute to cross-functional projects assigned by senior management,<br />ensuring timely and high-quality delivery.<br />2. Manage congress-related activities including vendor coordination, stall design and<br />management, and logistics.<br />3. Collaborate with internal teams to manage Opinion Leader travel, accommodation, and<br />participation in national and international congresses.<br />4. Support preparation of presentations and materials for webinars, RTMs, ward meets, and<br />congresses.I] Administration & Reporting1. Ensure timely completion of monthly reports, expense statements, and required<br />documentation.<br />2. Prepare and submit all documents required by Head Office including campaign plans,<br />positioning documents, and strategic plans within defined timelines.<br />3. Regularly review inventory of promotional materials, gifts, and samples to optimize stock<br />levels and minimize costs.KEY REQUIREMENTS1. Education: Degree in Life Sciences / Pharmacy / Medicine with additional<br />qualification in Marketing from a reputed institute.<br />2. Experience: Minimum 10 years of experience in the pharmaceutical industry,<br />preferably with exposure to sales and marketing roles.<br />3. Strong understanding of pharmaceutical marketing principles, industry dynamics, and<br />promotional codes of practice.Job Description : Marketing DirectorPage 4 of 84. Proven ability to manage brands, budgets, cross-functional stakeholders, and teams<br />effectively.<br />5. Excellent analytical, communication,<h3>experience</h3>13
