Job Summary: We are looking for a Brand Communication Manager to lead communication initiatives for our medical division, with a strong focus on building credibility through healthcare professionals and driving consumer education. This role will work closely with doctors, hospitals, and healthcare institutions to promote our nutraceutical portfolio. Key Responsibilities<ul><li>Develop and execute brand communication strategies aligned with medical marketing objectives and company goals</li><li>Build and manage strong relationships with doctors, nutritionists, and hospital stakeholders.</li><li>Drive consumer education initiatives through hospitals, clinics, and healthcare platforms.</li><li>Plan and execute sampling activities, health camps, and on-ground activation programs in collaboration with medical partners.</li><li>Design scientifically backed communication materials in coordination with medical and regulatory teams.</li><li>Ensure all communication is compliant with healthcare guidelines and industry regulations.</li><li>Collaborate with sales teams to support doctor engagement programs and institutional tie-ups.</li><li>Lead awareness campaigns for Pocari Sweat targeting specific health needs.</li><li>Work closely with digital and brand teams to amplify medical messaging across channels</li><li>Monitor program effectiveness and generate insights for continuous improvement.</li><li>Identify customer needs and societal needs and determine how we can meet these needs and contribute to our customers and society. Follow company strategy and timeline</li><li>Collaborate with cross-functional teams to create and implement marketing campaigns across various channels, including digital, social media, print, events and consumer relationship.</li><li>Analyze marketing data (e.g., sales reports, social media analytics) to measure campaign effectiveness and optimize strategies.</li><li>Understand the brand guidelines and oversee the production of marketing materials, such as brochures, videos, and website content. Other collaterals.</li><li>Lead and mentor a team of professionals, providing guidance and support to achieve departmental goals.</li><li>Identify opportunities for partnerships and sponsorships to enhance brand visibility and reach new audiences. Involve influencers and discuss the strategy.</li><li>Visit the sales and consumption sites to investigate why consumers buy and use the product, and to understand the challenges and opportunities.</li><li>When product sales are feasible at hospitals or clinics, collaborate with the sales team to drive business expansion.</li></ul>Key Requirements<ul><li>PHD, Master’s degree, Bachelor’s degree in Life Sciences, Pharmacy, Nutrition, Marketing, or related field.</li><li>5 –10+ years of experience in brand communication, medical marketing, or healthcare marketing.</li><li>Proven experience working with doctors, hospitals, and healthcare institutions.</li><li>Exposure to nutraceuticals, health drinks, hydration beverages, or FMCG healthcare categories.</li><li>Strong understanding of consumer education and patient engagement initiatives.</li><li>Experience in planning and executing on-ground activations and sampling campaigns.</li><li>Excellent communication, presentation, and stakeholder management skills.</li></ul>Key Competencies<ul><li>Strategic Thinking</li><li>Strategic Communication</li><li>Stakeholder Management</li><li>Execution Excellence</li><li>Scientific Orientation</li><li>Consumer-Centric Thinking</li><li>Leadership & Team Management</li></ul>Preferred Skills<ul><li>Ability to translate scientific information into simple, consumer-friendly communication.</li><li>Experience in managing medical KOLs (Key Opinion Leaders).</li><li>Familiarity with regulatory and compliance requirements in healthcare communication.</li></ul>Industry Knowledge:<ul><li>In-depth understanding of the healthcare and medical sectors, including medical devices, pharmaceuticals, or healthcare services.</li><li>Knowledge of trends in digital health, telemedicine, and medical technologies is beneficial</li></ul><h3>experience</h3>10

Work Experience:<br />Minimum Experience:<br /> 12-15 years of experience in managing operations at scale. Experience in running L&D<br />function or managing academic or skilling institutions is preferred.<br /> 5+ years in leadership/administrative roles with budget, faculty, and student management<br />responsibilities.<br /> Experience in managing operations, planning and delivery, people development, and<br />quality assurance is essential.<br />Preferred:<br /> Experience in skilling, vocational training, or industry-aligned academic programs.<br /> Exposure to cross-functional operations like budgeting, resource management, and<br />administrative oversight.<br />Academic Credentials<br /> Master’s degree in relevant disciplines such as Engineering, Technology, Management,<br />Education, or Vocational Studies.<br /> Preferred / Stronger Candidates: -<br /> PhD or equivalent research experience in relevant technical/management/education fields.<br /> Postgraduate certifications in Educational Leadership, Academic Administration, or<br />Pedagogy.<br /> Specialized exposure in Industry 4.0 technologies, skill development, or vocational<br />training programs.<h3>experience</h3>26

Marketing Director, Dermatology & Medical Devices<p>We are seeking a dynamic and experienced Marketing Director to lead our marketing efforts within the Dermatology & Medical Devices sectors. This is a crucial role responsible for developing and executing comprehensive marketing strategies to drive growth, enhance brand visibility, and achieve our business objectives.</p>Responsibilities:<ul> <li>Develop and implement marketing objectives and strategies for both the Dermatology and Medical Devices verticals to ensure growth and expansion.</li> <li>Create robust tactical plans to meet marketing and sales objectives and gain stronger market visibility.</li> <li>Conduct market analysis on current business, competition, identify gaps, and explore potential market opportunities.</li> <li>Oversee diverse activities including planning, work organization and methods, determining priorities, budget management and control.</li> <li>Direct a large group of employees and manage through subordinate managers.</li> <li>Facilitate knowledge transfer to subordinate and staff members.</li> <li>Ensure seamless communication with the sales team regarding marketing activities and unified delivery of marketing collateral to customers.</li> <li>Coordinate customer gratification activities to enhance client satisfaction and loyalty.</li> <li>Monitor digital presence, including website management and digital platform management, evaluating activities and digital communication effectiveness.</li> <li>Arrange, manage, and attend various conferences and meetings, managing all related logistics.</li> <li>Plan, design, and execute conference campaigns to maximize engagement and impact.</li> <li>Oversee Corporate Branding assignments to ensure complete benefit realization.</li></ul>Qualifications:<ul> <li>8 to 10 years of experience in marketing, specifically within the dermatology, aesthetic, and medical device industries.</li> <li>Must have experience in B2B marketing, including digital platform management and digital communication strategies.</li> <li>Out of the 8-10 years of experience, the candidate should have spent 2 to 4 years leading the marketing function.</li></ul>To Apply:<p>Please submit your resume and cover letter to {{}}.</p><h3>experience</h3>14