Are you looking for work and want a competitive edge over other jobseekers? Did you know that businesses no longer just rely on posting traditional job ads online or in newspapers - in fact, 23% of employers surveyed admit to using social media to screen job applicants, and 18% to contact professionals who aren't actively job seeking.With stats like this, it's vital for you, especially if you're actively looking for a job, to be aware of your digital footprint and take steps to establish your professional identity online so that recruiters and potential employers can connect with you about career opportunities. Here's how to do it.

Dr. Moorthy K Uppaluri, MD & CEO, Randstad India

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