Companies expanding into tier II cities and regions such as Punjab, Madhya Pradesh, Uttar Pradesh, West Bengal, Kerala and some North-Eastern states have emerged as new avenues of growth.

Most organisations that have expanded in tier II and III cities are saving cost by 10-20 per cent, says a NASSCOM report. All this is pushing up demand for talent in tier II locations. This trend to move towards tier II cities for setting up operations will gain momentum. "I foresee e-commerce hubs in retail sectors coming up in tier II cities. This will spur demand for related skill-sets at a premium," explained Busrai.The salary hikes this year are expected to be in the range of 8-14 per cent for most sectors and locations across the domestic market, said Aditya Narayan Mishra, president-staffing, Randstad India."In tune with last year, the raise for top performers is expected to be around 1.5 times or higher than that of average performers," Mishra told 

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