24 jobs found for Digital Marketing

Manager Offline and Online Marketing Position : Manager Offline and Online MarketingLocation : MumbaiMandatory Experience : Have experience of handling luxury brandsKey Responsibilities :- Will assume end to end responsibility for and ownership of marketing business plan as laid out by marketing strategist (external consultant)- Beyond tenure of aforementioned marketing business plan, will work in tandem with management (and external consultant if deemed necessary) to update/revise/issue new annual marketing business plansMIS & Reviews : - Conduct weekly reviews with management to share progress towards marketing goals and share updates on budget spend vs actuals- Candidate must maintain an ROI tracker (Rs. To Rs. On spend vs return) to be reviewed with management regularlyVendor Management :- Will be responsible for achieving objective as laid out by marketing plan by leveraging key vendors and partners including but not limited to the following ; social media, design, PR, photography, videography and editing and website development.- Candidate is required to be the single point of contact at RW and handle all communication with partners for marketing activities.- Candidate is responsible for negotiating pricing with vendors.- Candidate is responsible for ensuring vendor deliverables meet criteria laid out in contracts viz. quality, timeline, budget, relevance etc., in accordance with marketing business planInternal Coordination & Collaboration :- Responsible for working directly with entire RW team to ensure marketing objectives are met. All internal communication, enforcement etc. of marketing policies, brand guides, enforcing usage of marketing tools etc.- Responsible for ensuring relevant data is collected from sales team to aid in marketing activitiesData Management : - Responsible for ensuring marketing database (leads, contacts etc.) is maintained and updated regularly (by sales team) with complete data, in accordance with structure and design decided upon by external consultant- Additionally, responsible for ensuring data collected is used appropriately for marketing activities - eg: gifts, personalized messages, etc.- Content Creation and Other Hands On Activities- We maintain a lean team structure which often requires team mates to wear different hats. Implication to candidate is as follows:- While most content will be created by agencies (design, social media, website etc.), candidate will be required to produce strong and well designed content to be used by sales team, operations team, design team etc. (all client facing teams at RW) from time to time. Eg; email templates- On occasion, will be required to take on additional responsibilities from one or more aforementioned vendors.  

Own all plans and strategies for developing and channelizing business and achieving the company’s short term and long-term sales targetsAlso work closely with the digital marketing team to ensure optimization of content to create and hold client interest and potential leads.Responsible for ensuring timely resolution of all executive escalations and client complaints.Assists in the development of the sales plan. Prepares forecasts and KPI reporting for the sales contributors for use in organizational planning, financial forecasting, budget setting and strategic planning.Work collaboratively across teams - including Social media, digital marketing, CRM, Consult, Marketing etc. 

JD:Job Summary The Analytics COE is an advanced analytics team in FedEx that supports global marketing organizations in areas such as Marketing & Customer analytics, Digital marketing analytics etc. to provide information required to run marketing programs/ initiatives and make FedEx a successful data driven organization. As part of our growing organization, we are currently looking for an experienced Digital Marketing analyst (with proven subject matter expertise) to support our Global Digital marketing engagements. As a senior member of the team your responsibility will include project management, analytical excellence as well as to demonstrate thought leadership in the Digital Marketing area. This role is a techno functional role where you would be required to liaise with business and service leads to translate business needs into clear quantitative goals, accurately find a way to measure and serve the results to stakeholders.    Intermediate to expert knowledge on: Customer journey analysis Web analytics SEO/ SEM Content Analytics Campaign Analytics Social Media Analytics Testing & Personalization Digital Channel analytics  Key tasks and job requirements: Requirement elicitation/ Solution design/ Delivery o Provide insights, BI solutions/reports, and recommendations for global marketing programs Deliver reports, dashboards and deep analyses to regional Marketing teams, including US Extract, gather and format the right level of data for Marketing programs and projects Integrate and standardize data sets to enable ease in analytics & visualization (both cloud and enterprise) Establish measures of success (metrics & KPIs) – KPI Synthesis Analyze data to understand performance and effectiveness of digital programs (across channels like Search, Digital Display, Social Media, Email and onsite) Provide guidance on online tagging for measurement and perform User Acceptance Testing (UAT) Develop statistical models to understand customer journeys and influence marketing strategies Assist with A/B and multi-variate content test setup, execution and measurement Liaise with the US Digital Intelligence team for continuous guidance, direction and alignment Interact with internal groups and agency partners that support Marketing.

The Social Media Manager will increase exposure through social media platforms to deliver brands message in creative ways .Its more than just attracting new customers, but also analysing, measuring data to determine which initiatives work best and capitalize on this information to continue scaling the business.Looking at someone who will work closely with Founder/Directors. The person should be a Product or Brand Manager of a small  company, automotive enthusiastic, should have good influencing skills, social media presence, atleast should have been accountable for Social Media Programs.Job Responsibilities:Contribute to high quality digital marketing strategy and execution of plans ensuring their alignment with short term and long-term objectives –be it digital ad, communication, creatives.Activities will be ideation, calendar ,feedback and approval on content and designs.Measure ROI and KPI's.Convey and ensure brand message is strong and consistent across all channels and marketing efforts (events/email campaigns/web pages/promotional materials).Analyse consumer behaviour.Identify opportunities to reach new market segments.You bring inSocial media skills/Product Marketing Executive with result orientedness. Marketing /Analytical  tools knowledge.Proven working experience in digital marketing, particularly within the industry related to Branding, Social Media Marketing, Content Marketing, Paid Marketing.Self-motivated yet customer-focused.Should be an extrovert, expressive in communication, able to create content or content strategy and prior experience of events/campaigns/digital media/ coordinated or arranged in college would be preferred.

Serves as a visionary leader across their client portfolios. Is adept at crafting strategies built on innovative brand/customer experience insights and opportunities (Consumers/Culture, Company/Brand, Competitors, Category, Channels, and Capabilities) and with a strong sense of owning client success through innovative digital experiencesBecome immersed in our client’s business and industry, in order to bring proactive ideas and solutions to the tableAble to not only develop, but also discern innovative ideas and aid in their growth and development rooted in customer and business insightsDevelop strategies and partnerships based on current work and key trends surrounding business, technology, media, and culture.Unearth and leverage insights on consumer behavior/needs, segmentation and targeting in an actionable way in order to influence decision making and content creation.Infuse the brand, digital, social, comms and data expertise into the briefing process to keep the brand at the forefront of culture.Demonstrates the ability to mentor strategy team members, in addition, to be able to help manage their projects on a day-to-day basis and motivate them to push their thinking to the next level through a visionary approach to their problemsEffectively shape project briefs, asking the right questions to define project objectives that will deliver meaningful resultsPresent insights to clients in an engaging and inspiring way, with an eye towards actionable next stepsManage and build relationships with clients on a day-to-day basis, with the long-term goal of becoming a trusted advisorDefine and deliver a brand-led communication strategy across multi-channel campaigns, and identify opportunities for innovation and improvementWork collaboratively across both media and creative teams (client team) to identify the most effective opportunities for the work.Surface the most interesting platforms and partners innovating within the space, striving to incorporate the newest technology into our work.Understanding the client’s business needs, and how our strategies will deliver on their objectives and KPIsSourcing and developing new talent to support growing business needsOur clients are strategic, smart, and results driven – you’ll need to be the same. You can expect regular client contact within this role.

Position - Sr. Manager / DGM Performance Marketing Location - Mumbai  Key Responsibilities :  The Search Engine Marketing Manager will manage all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines. A successful SEM Specialist will effectively manage the paid search budget and work with the eCommerce and Marketing team in order to maximize ROI, drive traffic, and customers. The Performance manager will also be responsible for Media planning and campaign management across other digital mediums within the Facebook network. This Primary objective would be to increase direct and owned channel contribution by constantly managing and monitoring paid campaigns, improving conversion ratios, reduce drop-offs, bring-back campaigns but not limited to this alone.Ideate, Plan and Execute Online Media High volume/High return campaigns not limited to Google and Meta Media environments. Manage and Support Digital media partners and Agency-on-RecordExecute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaignsTrack, report, and analyze website analytics and PPC initiatives and campaignsManage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepanciesOptimize copy and landing pages for paid search engine marketing campaignsPerform ongoing paid keyword discovery, expansion and optimizationResearch and analyze competitor advertising linksProvide insight and contribute to continuous process improvement 10+ years of experience in Digital Marketing with ecommerce operational discipline. Prior experience in running High-Performance campaigns wither with previous employer or from an agency.Must have managed digital marketing media spends over $1,000,000 annually (Minimum).Deep familiarity the ability to plan and execute paid marketing campaigns with Google, FaceBook (Meta) and other Metasearch partners – Directly and Indirectly.Proven SEM experience and success managing PPC campaigns across Google, Yahoo and BingWell-versed in performance marketing, conversion, and online customer acquisitionUp-to-date with the latest trends and best practices in search engine marketingIn-depth experience with bid management tools (e.g DFA, Double Click, Click Equations, Marin, Kenshoo, Search Ignite)Strong analytical skills and experience generating SEM reports

Position: SEO Specialist  Roles and Responsibilities  Manage all SEO (Search Engine Optimization) activities suchas content strategy, link building and keyword strategy toincrease rankings on all major search networks.Manage all SEM (Search Engine Marketing) campaigns in social media in order to maximize ROI.Perform ongoing keyword discovery, expansion and optimization.Research and implement search engine optimization recommendations.Research and analyze competitor advertising links.Develop and implement link building strategy.Track, report, analyze website analytics, PPC initiatives and social media campaigns.Communicate with the team, and management on strategy/project development, timelines, and results.Set performance indicators for SEO which complement the overall marketing and business objectives of the company.

Minimum 2 years of work experience in automobile industry Interest in training  Comfortable in working with on-board diagnostic equipment Good in trouble shooting of Engine Management System, EGR, Electrical system. Proficient in computer skills especially Microsoft Office & emails. Candidates with prior technical training experience of automobile would be preferred.  Patience to listen & then explain.  Good interpersonal skills and communication. Good verbal and written communication skills.

Campaign Management & Optimization:● Create, implement, track, analyze and optimize online marketingcampaigns using Google Adwords, Facebook and Programmatictools● Learn and implement campaigns on new Digital Advertisingplatforms including Snapchat, TikTok, Quora, Reddit etc● Drive campaign success metrics including CTR, CPC and CPA byclosely monitoring delivery and analytics● Work with internal teams to driveclient satisfaction● Coordinate with the Operations Head and Finance to ensure asmooth invoicing of campaigns.● Work closely with Digital Advertising platform teams to improvecampaign deliveryClient Servicing and Account Management:● Be the SPOC for the clients handled● Understand client’s marketing objectives and translate tocampaigns on different Digital Advertising platforms● Explore upsell opportunities with existing clients● Updating clients and internal teams on a regular basis about theperformance of the campaigns.

Qualification/SkillAt least 3 years of experience in digital marketing and branding in tech startupsStrong writing background is a mustAbility to create compelling presentations, produce engaging content for promoting the Sperax value propStrong analytical skills with the ability to identify trends and opportunitiesAbility to monitor and improve product adoption metrics.Ability to learn new tech products quickly and a curiosity to dive deep into itAbility to work effectively within a team in a fast-paced, growth environment

Qualification/SkillAt least 3 years of experience in digital marketing and branding in tech startupsStrong writing background is a mustAbility to create compelling presentations, produce engaging content for promoting the Sperax value propStrong analytical skills with the ability to identify trends and opportunitiesAbility to monitor and improve product adoption metrics.Ability to learn new tech products quickly and a curiosity to dive deep into itAbility to work effectively within a team in a fast-paced, growth environment

JD of Client Servicing-  Promotion of company products &; services.          Look after the Marketing, Promotions & Business Development.          bring in new business for the organization and handle the existing client(s)          Raise all the bills for the work done in coordination with our Accounts & Admin Teams and make sure that the payments are received on time (as per terms of                           Service and Payment Terms) in co-ordination with the concerned department and the Client in question.          Maintain a cordial relationship with all the clients (whether existing or new) by coordinating with various inner and outer functions of company.          Convert Prospective Clients into ‘Business Generating Accounts’, maintain the high standards of quality that have been a tradition of the company.          Be updated about news & other happenings in the advertisement industry          Responsible for Acquisition, Revenue Maximization & Retention of Clients

Hi, We have a requirement for a Senior Accountant for the Patna Location. The job description is mentioned below - Candidate should be an expert in all accounting principles, Responsibilities of candidates include:• Timely filing of GST /PF ESI and TDS• Sales/Purchase/Bank reconciliation • Liaison between govt tax dept, CA and Top management of the company• Keeping an eye on office expenses and sharing the same on a monthly basis.• Submitting P&L project wise• Sharing a list of creditors and Debtors on a weekly basis whose deadlines are reaching nearby.• Bill submission confirmation on mail• GST reconciliation.  • Follow-up for payment on a daily basis.• Follow-up for GST filing. • All monthly financial transactions of the preceding month should be updated latest by the 5th of next month.• Sharing financial reports of the business by sharing the financial performance of the business on a monthly basis.• Managing the liquidity.• Ensure all legal compliances.• Maintain budget for resource allocation.• Exact P&L of business on monthly basis.• Comparing year till date data with the present as per companies.• Mailing the client for payment follow-up• Following up on the missing purchase bills via telephone.• Asking for clearance of suspense transactions from the concerns.  Preferred Skills -Tally ERP 9.0, Microsoft Office, E-mail, GST Reconciliation, TDS reconciliation, PF, and ESI work. English level required- Good in reading as well as writing skills. Salary - Rs. 15000 to Rs. 25000 p.m.

Responsibilities: Develop and implement communications strategies including digital marketing, employeecommunications and talent acquisition under KLA corporate Communication’s guideline. Interface and align with corporate communication team. Work with the local graphic artist to write, edit and distribute various types of content, includinginternal announcements, website posts, press releases, marketing material and etc. Adapt the corporate communications materials and post it to KLA India website or SNS. Be a brand champion in KLA India organization. Develop media relations to monitor, identify and develop opportunities for KLA India. Work as a staff of KLA Asia communication team. Coordinate local events and seminars. Ability to work autonomously in a fast-paced, high-growth environment. 3-5 years of professional experience at an agency or in-house, with technology/B2B industrypreferred. Or fresh graduates with solid educational credentials incommunications/marketing/journalism. Fluent in English speaking and writing.

HR Executive - GeneralistJob DescriptionResponsible for undertaking a wide range of HR tasks such as assisting in Talent Acquisition, TalentManagement, Compensation & Benefits, Employee Engagement. The goal is to ensure the HR department’soperations will be running smoothly and effectively to deliver maximum value to the organization.Responsibilities Monitor implementation and execution of company’s policies and programs Assist in talent acquisition and recruitment processes Conduct employee onboarding and help organize training & development initiatives Provide support to employees in various HR-related topics such as leaves and compensation andresolve any issues that may arise Promote HR programs to create an efficient and conflict-free workplace Assist in development and implementation of human resource policies Undertake tasks around performance management Gather and analyze data with useful HR metrics, like time to hire and employee turnover rates Organize quarterly and annual employee performance reviews Maintain employee files and records in electronic and paper form Enhance job satisfaction by resolving issues promptly, applying new perks and benefits andorganizing team building activities Ensure compliance with labor regulationsRequirements and skills Prior experience as an HR Generalist for around 1 to 3 years Understanding of general human resources policies and procedures Good knowledge of employment/labour laws Outstanding knowledge of MS Office; HRIS systems Excellent communication and people skills Aptitude in problem-solving Desire to work as a team with a results driven approach Graduate in any discipline; Diploma in Business administration in HR will be a plus

Job description- Senior Paid MediaPassionate about paid media, analytics, and eager to learn about attribution, and conversion funnels? Join ourteam to help evolve and strengthen our paid media strategy in an agile environment working with other marketingand technical professionals. We are a growing and evolving company managing multiple ecommerce websitesacross various industries as well as many proprietary brands. There’s never a dull moment when you aredeveloping strategies and implementing them across some of the largest ecommerce destinations in NorthAmerica, Middle East and India. Duties & Responsibilities:-● Develop and implement paid media strategies and tactics that align with the business’ objectives withinthe digital team, as well as with other marketing and technical teams.● Monitor social media, paid search, display and media buying initiatives, as well as digital team processes(i.e. reporting, ad copies, keyword strategies, etc.)● Audit and maintain/improve paid media performance for our web properties and brands while buildingon to analytics & monitoring tools.● Develop insights and strategies and stay up to date on the newest search, marketing and ecommercetrends.● Maintain knowledge and understanding of paid requirements of other marketing and technicalemployees.● Increase performance in rapidly growing segments of the market, including mobile, through on-sitestrategy and tactics alongside technologies such as native advertising and media buying.Requirements:-o Experience managing and implementing paid ads strategieso Experience developing creative and scalable ecommerce campaigns● Proficiency with Google Ads, Facebook Ads, native ads and reporting & analytics software.● Paid ads specific certifications as well as in Google Analytics are a huge plus.● Strong communication skills and ability to work with others to effectively achieve set goals.● Strong analytical skills.  

Job description-  Paid MediaPassionate about paid media, analytics, and eager to learn about attribution, and conversion funnels? Join ourteam to help evolve and strengthen our paid media strategy in an agile environment working with other marketingand technical professionals. We are a growing and evolving company managing multiple ecommerce websitesacross various industries as well as many proprietary brands. There’s never a dull moment when you aredeveloping strategies and implementing them across some of the largest ecommerce destinations in NorthAmerica, Middle East and India. Duties & Responsibilities:-● Develop and implement paid media strategies and tactics that align with the business’ objectives withinthe digital team, as well as with other marketing and technical teams.● Monitor social media, paid search, display and media buying initiatives, as well as digital team processes(i.e. reporting, ad copies, keyword strategies, etc.)● Audit and maintain/improve paid media performance for our web properties and brands while buildingon to analytics & monitoring tools.● Develop insights and strategies and stay up to date on the newest search, marketing and ecommercetrends.● Maintain knowledge and understanding of paid requirements of other marketing and technicalemployees.● Increase performance in rapidly growing segments of the market, including mobile, through on-sitestrategy and tactics alongside technologies such as native advertising and media buying.Requirements:-o Experience managing and implementing paid ads strategieso Experience developing creative and scalable ecommerce campaigns● Proficiency with Google Ads, Facebook Ads, native ads and reporting & analytics software.● Paid ads specific certifications as well as in Google Analytics are a huge plus.● Strong communication skills and ability to work with others to effectively achieve set goals.● Strong analytical skills.  

Purpose -Advance our communication marketing strategy with a digital first 360 degree approach that supports local go-to-market strategyKey Tasks & Responsibilities §Be customer first . Bring deep consumer insights to tackle complex business problems in collaboration with the research team§Be the brand communication custodian and work with internal managers and external agencies to develop innovative communications strategies§Source and select optimal media mix to achieve the marketing campaign objectives §Execute plans and monitor metrics that enhance brand awareness, relevancy and loyalty via offline as well as online digital channels§Develop the annual communication and promotional plans for all our Seed and Crop Protection brands along with the concerned Category and Crop Managers.  §Strengthen customer centricity through digital marketing and social media, while ensuring compliance with corporate standards/guidelines§Remain up-to-date with the dynamic changes in technology that affect communications; implement best practices and new communication approaches that positively impacts the business Key Working Relations External §Advertising / Digital / Event Agencies – for developing communication strategy and implementation of campaigns.§Freelance Film specialists and Photographers – for assignments done directly with media professionals (not routed through an advertising agency)§Digital / Print Production and Fabrication Companies – for production and development of creative inputs.Internal  §Category & Crop Managers – for developing planning and implementation of promotional campaigns.§Regulatory, Product Stewardship & Compliance – for mandatory product packaging information.§Sales Team – for implementation of promotional campaigns§Corporate Communications – for matching external communication in line with corporate requirements.  Qualifications & Competencies §MBA in Marketing §8 - 14 years of experience in Marketing Communications§Strong skills in Media / Digital Media / Marketing with experience in handling brand campaigns independently.§Strong interpersonal, communication and team skills  

Driving Brand Initiatives, Campaign Planning, Media Strategy, Execution, and PerformanceTracking.● Experience in a Performance Marketing mandate of a known consumer brand is a must.● Should know how to scale a brand and should have managed large budgets and indirectcapacity.● Responsible for day-to-day performance marketing on Google and Manage web analyticsand tag manager – Implementation and analysis,● Should be able to create and optimize campaigns for Google Ads, Quora Ads, Adroll, andPerfect Audience.● Analyze the traffic and achieve the goals set (Lead and conversion-based campaigns)● Form Leads, Audience Targeting, and Conversion Optimization for Google Ads.● Manage Text, Display, Video ads for all the platforms mentioned above.● Able to Re-market ads for Website visitors, Custom affinity, Intent, and Lookalike Audiences.● Establish processes for monitoring, measurement, and optimization of performancemarketing metrics that correlate to business.● Research competition, investigate and set benchmarks, and deliver on strategies forimprovement while maintaining the market leadership position.Qualifications, Skills and Competencies● UG/PG in marketing or a related field● Proven working experience in digital marketing● Demonstrable experience leading and managing SEO/SEM, marketing database, email, socialmedia and/or display advertising campaigns● Experience in setting up and optimizing Google AdWords campaigns● Highly creative with experience in identifying target audiences and devising digital campaigns thatengage, inform and motivate● Experience in optimizing landing pages and user funnels● Experience with A/B and multivariate experiments● Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends)● Working knowledge of ad serving tools● Strong analytical skills and data-driven thinking

Job ProfileIs the brand champion and expert while ensuring brand integrity in all respects.Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, and advertising).Contributes to the annual brand planning process.Sets brand planning calendar, coordinates cross-functional activities and planning processes manages timelines and ensures timely completion of all deliverables.Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing tools.Utilizes category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives.Collaborates with sales team for specific strategies for clients.Represents the company and provides support as needed at various trade shows and conventions.Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs.Monitors product catalog compliance and testing reports.Performs other duties as necessary to support the objectives of the division and company.Perform regular market research studies to gather important brand dataDevelop custom brand management plans for each product and submit updated summaries on brand exposure to management.Exposure to Digital MarketingMust have Key initiative planning and executionUnderstanding of consumer needs and behaviorStrong analytical ability – analyze data, develop insights, etc.Business and talent managementStrategic ThinkingStrong communication and interpersonal skills. Especially the ability to work cross-departments to achieve resultsGood to haveGeneral brand management and brand communication experienceStrong proficiency in Microsoft Excel/Power Point/WordKnowledge of SAP QualificationBachelor’s degree in Marketing Advertising or related fieldMBA in Marketing

Integrator (Junior Integrator):Be engaged in the end to end technical integration process for Clients. They will represent the Team at internal and external meetings to build strong working relationships with our clients and our team. ● Support the onboarding of new clients through gathering client intelligence, mapping deliverables and supporting project planning. They will be responsible for first class implementation and testing of analytics solutions across client’s desktop sites, mobile sites, and mobile apps.  ● Act as the main point of contact for client communication; handling queries and managing technical escalations through to resolution.  ● Work extensively with Google Analytics, Google Analytics 360 Suite and Google Tag Manager, with potential to extend your knowledge to include the Adobe Marketing Cloud. Work with big data platforms and technologies such as Google BigQuery, Google Cloud, R, Keboola, and Tableau.  ● Partner with our Solutions Architects to build automated solutions to improve processes, reporting and communication and drive efficiency across the business. Embed these automations into the team’s BAU processes and support the upkeep and maintenance of the software and workflow documentation.  Experience:  Degree in Computer Science or an associated field 2 years experience in website or web applications development and troubleshooting Working knowledge of JavaScript, HTML, MySQL, Python, PHP Testing with Chrome developer tools and network panel Working knowledge of Big data technologies, e.g. Google BigQuery, R Experience combining, cleaning and querying large data sets Experience in writing technical documentation to provide code sample Always considers scalability and reusability when designing and writing code Basics of Google Analytics & Google Tag Manager is a bonus   Additional Experience:  2 years experience implementing web analytics and tag management technologies A working knowledge of the Digital Marketing Technology Ecosystem Developing with Google Developer APIs

Job Title: Corporate Communication SpecialistWork Location: KLA Chennai, India KLA Overview:KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays.The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and in 2019 we invested 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world’s leading technology providers to accelerate the delivery of tomorrow’s electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us. Job Description  Responsibilities: Develop and implement communications strategies including digital marketing, employee communications and talent acquisition under KLA corporate Communication’s guideline.Interface and align with corporate communication team.Work with the local graphic artist to write, edit and distribute various types of content, including internal announcements, website posts, press releases, marketing material and etc.Adapt the corporate communications materials and post it to KLA India website or SNS.Be a brand champion in KLA India organization.Develop media relations to monitor, identify and develop opportunities for KLA India.Work as a staff of KLA Asia communication team.Coordinate local events and seminars.Ability to work autonomously in a fast-paced, high-growth environment.3-5 years of professional experience at an agency or in-house, with technology/B2B industry preferred. Or fresh graduates with solid educational credentials in communications/marketing/journalism.Fluent in English speaking and writing. Minimum QualificationsMaster's Level Degree or work experience of 0 years, Bachelor's Level Degree or work experience of 1 years

Primary skills: Google Ads, Facebook and LinkedIn AdsSecondary – ProgrammaticBudget: 8.5 Lakhs PAExperience 2-5 years SEM is Important  JD: 1.      Channels: Search, Display, social media and programmatic for both web and mobile assets across channels/platforms like Google Ads, AMO, Bing Ads, Adobe Ad cloud, GDN, Adobe Display, Sizmek, Facebook, LinkedIn, etc.)2.      Campaign Research and Development:a.      Campaign brief from Thermo Fisher SPOC as per designated intake form/discussionb.      Prepare project plan to estimate launch date.      Monitor and provide competitor insights to support paid search strategyd.      Structuring of campaign, ideating channel mix and targeting strategye.      Creating ad copies, ad groups, etc.f.       Perform A/B testing with the intent of scaling performance and improving campaign efficiency3.      Campaign Management and Optimization:a.      Work on with bid management platforms (e.g. Adobe Media Optimizer, or Search Ads 360)b.      Complete ongoing keyword discovery, expansion, and optimization activitiesc.      Responsible for executing and managing keyword research, ad copy creation and content gap analyses and presenting findings on paid campaigns to Corporate Digital Marketing team‘d.      Development of appropriate audiences needed for search and display campaign, including programmatic channelse.      Creation of appropriate tracking parameters for tracking campaign performance across channels4.      Analytics:a.      Track and report key campaign KPIs on weekly and monthly basisb.      Help with ad-hoc reporting on campaigns using Adobe Analytics (Omniture), Google 360, Google analytics, in-house Lead database, etc.5.      Stay informed with SEO and Paid Search industry best practices, trends, technologies, and platform updatesa.      Share best practices for SEM, SMM and programmaticb.      Share key wins (to be created as case studies)c.      Contribute new ideas for business  

    Michelin India Pvt Ltd Date: 05/18/2022 CONSULTANT REQUIREMENT FORMJob PositionCRM/SFMC POPRF NO DepartmentDCAD/IDALocation:PuneNo. Of Vacancy:1 POSITION DESCRIPTION(Please refer to detailed job description if attached)*Candidate must bring hands-on Salesforce Marketing Cloud experience in techno-functional capacity to interview*The SFMC Product Owner is part of a cross-functional team. He/she works closely with business stakeholders to understand their needs and anticipate solutions. Through this close coordination, the Product Owner, under the guidance of the Experience Product Manager, works with stakeholders to manage priorities, identify customer journeys, and define key goals and outcomes for their digital transformation. He/she leads the development & execution of roadmap and identifies optimisation in a product lifecycle for one or more software solutions. Candidate is responsible for success of product launch.She/He will be involved on the SFMC Products lifecycle (maintenance, evolution, new projects)As an expert of the digital product, he /she insures product success. He/she will work closely with the Experience Product Manager of the Marketing perimeter. The PO will be located in India, close to the development team and she/he will be the representative of the Experience Product Manager located in NA  More specifically he/she must be: Taking lead of the Lead2Deal & Marketing Build teams as the Product OwnerProviding vision and direction to the Agile development team and create epics / high-level requirements whenever neededPlanning and prioritize product feature backlog and development.Assessing value, develop cases, stories and themes (UI/UX) to ensure work focuses on those with maximum value.Working closely with management and the Experience Product Manager to maintain a product backlog according to business value.Leading the planning product release plans and set expectation for delivery of new functionalities.Providing an active role in mitigating roadblocks impacting successful team completion of deployments.Research and analyze the markets, the users, and the roadmap for the product.Following competitors and other products related to his portfolio.KEY EXPECTED RESULTS: Understand business requirements and propose the best implementation using the SFDC solutionDemonstrate Salesforce capabilities to solve business problems by implementing Proof of Value pilots and producing the supporting documentationBuild customer journeysProficient with lead generation and marketing campaigns, building dashboards, and managing automations, reporting, and integrationsMonitoring, integrate, and maintaining the platformProvide best practice in specialized processes such as Lead Management, Campaign Management, Lead Familiar with Marketing processes including Sales analysis, Market share analysis, Expense analysis, and financial analysisManage relationships with stakeholders to achieve project goalsMaintain collaborative relationships with external vendors to achieve project goals, where necessaryParticipate in the evolution of team best practices, standards and policiesStay current with the periodic Salesforce releases and leverage the updates applicable to the orgBe part of a fast-paced agile scrum team and participate in planning, documentation, execution, testing, and launch of projectsSKILLS REQUIRED (Technical & Behavioural)Hands-on experience with Marketing CloudMarketo/Pardot/Eloqua experience (Workflows, Landing Pages and Automation Programs) is plusExperience with Lead ManagementLead Scoring beneficialStrong digital marketing backgroundExperience with SegmentationCampaign analysis and reportingGoogle Analytics and DMP experience within marketing cloud ecosystem is a plusExperience with Group Connect and Mobile Studio preferableScrum or Agile methodology experience a mustSFDC Certifications are preferredDemonstrate some understanding of VisualForce, HTML, Javascript and CSSExcellent verbal and written communication skills and the ability to interact professionally with a diverse group, executives, managers, and SMEExperience conducting/facilitating stakeholder workshopsClient friendliness with the ability to build and maintain trusting and value added client relationshipsAbility to work independently and in fast-paced environment with tight deadlines, with minimal supervisionMinimum 7 years of SalesForce.com experience including 3+ years of experience in Salesforce Marketing PO roleProven ability to design and implement new processes and facilitate user adoptionDemonstrated ability to meet deadlines, handle and prioritize simultaneous requests, and manage laterally and upwardsCreative and analytical thinker with strong problem-solving skillsOutstanding communication, presentation and leadership skillsMust demonstrate ability to communicate effectively at all levels of the organizationCustomer Focus (Dedicated to exceeding the expectations and requirements of customers; proven experience in delivering delightful customer interactions)Excellent organizational and time management skillsTeamwork & CollaborationAdaptabilityCreative thinker with a visionAttention to detailsPrevious experience working in an international organization & geographically distributed teamsMarketing & Sales industry knowledge (ability to connect with stakeholders & understand and anticipate business needs)Exposure to Sales Cloud Lead Mgmt. a strong plusA documented history of successfully driving projects to completionA demonstrated ability to understand and articulate complex requirementsIn-depth knowledge of Agile process and principles  REQUIREMENTSGender Educational Qualification1+ year International experience and ability to work with Offshore / onsite teamsWork ExperienceSenior more than 8 yearsSalary (INR p.a.) Expected Availability06/01/2022       LANGUAGE PROFICIENCYLanguageCriteriaSpeakReadWriteEnglishMandatoryaaaHindiPreferredaaaFrenchDesired   Others (Please Specify)     INDUSTRY PREFERENCE & GEOGRAPHIESIT /Digital / Salesforce Marketing Cloud / Product Owner