· Conception, development and implementation of marketing plans and strategies, product concepts and promotional programs to drive interest and sales.
· Leading the development of all marketing plans
· Ensuring the implementation of effective marketing strategies.
· Focusing on growing audiences and the uptake for products and services.
· Reviewing and reporting on all areas of the marketing strategies and its implementation.
· Developing the corporate brand identity in consultation with senior managers, executives, and partners.
· Managing creative agencies and retainer partners.
· Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
· Identifying ways to grow the marketing department and secure resources.
· Sourcing talent to ensure the curation and retention of specialist skill sets across your teams.
· Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
· Conducting strategic marketing analysis that will help guide marketing messages.
· Overseeing social media planning and execution.
· Consistently identifying new or expanded revenue opportunities and strategizing the implementation of plans.
· Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the company’s marketing outreach efforts.
· Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
· Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behavior framework.
· Efficiently managing annual marketing budgets.
· Monitor competition (acquisitions, pricing changes and new products and features)
· Coordinate sales and marketing efforts to boost brand awareness
· Participate in the quarterly and annual planning of company objectives
· Identify opportunities to reach new market segments and expand market share
· Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.
Qualifications:-
*Master Business Administration (Marketing ) from a premier institute,
*Experience in any corporate hospital for at least 5years
Key Skills
· Strategic thinking and problem-solving abilities.
· Superior interpersonal and organizational skills.
· Confidence to use initiative.
· A positive and approachable manner.
Good time management skills and the ability to prioritize